Knowing the truth about this product, I absolutely cringe everytime I see this being carried in health food stores and organic/natural food stores. I just don't understand why they carry this. It is as if they have fallen for the deceptive marketing as well. I know they know better, (I think) so I have to wonder if Coca-Cola gives them some sort of incentive to carry this psuedo healthy water.
Glaceau VitaminWater (made by the Coca-Cola Company) has a whopping 33 grams of sugar per 20-ounce bottle (and 130 calories), which is only 6 grams less than a can of Coke. In fact, Coco-Cola Company was sued in 2009 for promoting VitaminWater as a healthful product. Not surprisingly, VitaminWater was rated the "Worst Healthy Drink" by Eat This, Not That.
VitaminWater is not water—it's a candy bar in a bottle. Much of the sugar in VitaminWater is the worst possible kind—crystalline fructose—which is even more damaging to your health than high fructose corn syrup (HFCS). Crystalline fructose is 99 percent fructose, whereas HFCS is only 55 percent fructose.
Fructose is known to significantly raise your triglycerides, which in turn raises your risk of heart disease because it metabolizes into triglycerides and fat, not glucose. And if that's not bad enough, crystalline fructose may be contaminated with arsenic, lead, chloride and heavy metals.
But it doesn't end there.
Many of these so-called health drinks contain as much caffeine as 6 ounces of Starbucks coffee or 12 ounces of Folgers mountain brew. If you are curious about the caffeine content of your beverage of choice, check the following databases, Overcaffeinated or Energy Fiend. But what about the nutritional claims made by some of these companies—how accurate do you think they are? One journalistic group decided to actually have these beverage products tested.
Source: Dr. Mercola's Article - Perhaps The Most "Toxic" Health Drinks of the Centrury
Another great article on this subject: Coca Cola VitaminWater: "Dangerously Misleading Advertising"